A customer said he felt ‘disappointed’ after a piece of bacon fell off his vegan burger as he finished eating it.
The 37-year-old customer, who asked not to be named, ordered two McPlant burgers just after 11.30am on Wednesday April 13. He had visited the McDonald’s restaurant in Sutton Coldfield with a customer and ordered through the app.
After receiving his order, he started eating. As he bit into the second McPlant, a piece of bacon fell out. He only noticed it when he looked down at his table.
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The McPlant burger is made with a “plant-based patty” that McDonalds co-developed with Beyond Meat. It is certified by the Vegetarian Society as an “approved” vegan product and is the first of its kind on their menu.
The customer told BirminghamLive: ‘I ordered two McPlants and was seated at McDonald’s. I had eaten the first and was halfway through the second when a piece of bacon fell out.
“I didn’t even realize it was bacon in the first place. I thought it was a piece of tomato because it was pink.
“The McPlants are full of salad anyway so I didn’t really look at it properly and put it aside and continued to eat the burger. When I realized I had brought it at the counter and I said ‘there’s bacon in there’ and they said ‘we’re so sorry about that’ and then complained to customer service at home and I was offered a £5 off £ if I spent a £5 voucher.
The Birmingham native said he had been a pescatarian for 11 years, eating fish but no meat, but went vegan for just over two years, adding: ‘My concern is that the McPlant is certified vegan by the Vegetarian Society. So this shouldn’t have happened if the company’s vegan rules had been followed. Dining areas are meant to be completely separate.
“I feel abandoned. The fact that the McPlant was accredited by the Vegetarian Societies Vegan Certification was good enough for me. It’s good that McDonald’s and other establishments are finally offering a vegan burger.
“It indicates that we are heading in the right direction and that the option is there to make a better choice. It’s good for the animals, the environment and our health. Vegan restaurants are rare. I just hope that won’t happen.” again.”
A McDonald’s spokeswoman said: ‘We absolutely recognize that it is not acceptable to serve meat when a vegan product has been ordered. We take order accuracy very seriously and have a number of procedures in place to prevent inaccurate orders and we are disappointed to have fallen short of these on this occasion.
“When the matter was brought to the attention of our restaurant team, we immediately apologized for this error. Our customer service team also liaised with the customer to offer our apologies and help find a solution.